CRM & Revenue Operations Analyst

About the Role

We're looking for a curious, commercially sharp CRM & Revenue Operations Analyst to join our growing RevOps function. This is a dual-natured role: on one side, hands-on CRM administration and data stewardship within a collaborative team; on the other, a broader remit that spans the full commercial journey — from Marketing through Sales to Customer Success — ensuring the processes, tools, and data that connect them are coherent, reliable, and built to support business growth.

You'll work closely with our Revenue Operations Manager, based in Copenhagen, and collaborate with market teams, sales and marketing stakeholders, and internal IT across all 14 markets. This isn't a role for someone who wants to execute instructions in isolation. We want someone who understands the commercial context behind what they're building — and who takes ownership of making sure it actually works for the people using it.

What You'll Do

CRM Administration & Development

– Support the maintenance and ongoing development of our HubSpot CRM in collaboration with the RevOps team — covering data quality, property management, workflow logic, and pipeline integrity across all markets

– Assist in building, testing, and documenting automation workflows, lifecycle stages, and custom data structures

– Act as a reliable point of contact for CRM-related queries from market teams, escalating where needed and closing the loop on issues

Reporting & Market Intelligence

– Build and maintain dashboards and reports in HubSpot to support sales leadership and country managers across all 14 markets

– Translate reporting requests into structured, actionable outputs — not just visualisations, but insights that inform decisions

– Monitor data health proactively and flag inconsistencies before they compound

Revenue Operations — Marketing to Customer Success

– Support the design, documentation, and continuous improvement of processes that span the full commercial funnel — from marketing acquisition through sales pipeline management to customer success handoffs

– Help ensure that tools, data flows, and operational logic work coherently across functions, reducing friction and improving visibility at every stage

– Contribute to ICP qualification frameworks, segmentation models, lead management logic, and pipeline hygiene practices

– Collaborate w