Senior Demand Planning Business Partner - Commercial

<div class="content-intro"><p><span style="font-size: 12pt;">We&nbsp;take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination&nbsp;and drive&nbsp;to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.</span></p></div><p>As a <strong>Senior Demand Planning Business Partner</strong> at Hasbro, you will manage the demand planning process for a specific commercial cluster. This role ensures our demand signal supports revenue, service, cash, and Coordinated Business Planning (IBP) decisions.</p> <p>If you are passionate about accurate demand planning and advancing within a collaborative environment, this position is a great fit!</p> <p><strong>Location:</strong> UK, West London (Uxbridge), Stockley Park.</p> <p><strong>Hybrid working pattern:</strong> In-office requirement on Tuesdays, Wednesdays, and Thursdays. Option for remote working on Mondays and Fridays. Full-time hours.</p> <p><strong>Key Responsibilities - </strong></p> <p><strong>Demand Planning Governance and Cluster Ownership</strong></p> <ul> <li>Lead the monthly Demand Management process for the assigned cluster(s) and deliver the agreed-upon unconstrained demand plan throughout the rolling planning horizon.</li> <li>Act as the single accountable planning partner for cluster commercial leadership and co-lead the Demand Management Review, aligning inputs from Commercial, Marketing, Finance, Supply Planning, and Market Distribution Planning (MDP).</li> <li>Ensure that the final demand plan reflects detailed assumptions, risk and opportunity decisions, and a clear rationale for material changes versus baseline or prior cycle.</li> </ul> <p><strong>Forecast Enrichment, Analytics, and Assumptions</strong></p> <ul> <li>Govern forecast enrichment through HERO or the approved successor process, ensuring change traceability, reason coding, and measurement of Beneficial Forecast Adjustments within the defined enrichment horizon.</li> <li>Validate baseline and enrichment logic using market events, promotions, price changes, channel shifts, launches, seasonality, Point of Sale (POS) insights, and relevant external drivers.</li> <li>Drive data quality, historical cleansing in the field, and planning data integrity checks as foundations for reliable statistical forecasting.</li> </ul> <p><strong>Business Partnering and Performance Management</strong></p> <ul>