Melotech - Berlin - Global - Engineering & Technical
Melotech is revolutionizing media and entertainment. We create art through technology for humans to enjoy. In just 24 months, our work has been heard, watched and loved for over 4 billion minutes worldwide.
Founded by entrepreneur and investor Soheil Mirpour, we are backed by top VCs Cherry Ventures, Speedinvest and GFC, alongside world-class angels from firms such as Spotify, Blackstone and KKR.
Your mission as Head of Performance Marketing is to get us in front of every person on the planet through scalable performance marketing across all major platforms. You tackle the critical questions: How can our ads dominate TikTok or Snapchat, convert amazingly on Instagram or Facebook, and arbitrage keywords at scale on Google and YouTube? Which formats and targeting maximizes not just clicks, but revenue? And how can we launch new campaigns in minutes instead of days with the help of AI? Working fully autonomously alongside our founder and the team, your answers to these questions will directly influence our company's success. On a typical day, your tasks may include:
Developing and maintaining a comprehensive brand, targeting and content strategy optimized for paid marketing
Setting up and managing thousands of promotional campaigns across Facebook, Instagram, YouTube, Google, TikTok, Snapchat, and other platforms
Building and scaling creative production workflows to generate endless content variations with the help of AI
Optimizing campaign performance through large-scale A/B testing to maximize reach, conversion and revenue
Staying ahead of trends across social media platforms to lead the curve in our creatives rather than follow it
Building comprehensive libraries of visual assets, prompts, and workflows for rapid content iteration
Managing partners in a scalable yet productive manner
Collaborating with our engineering team to optimize processes, systems and outputs
You're a performance marketing powerhouse with extensive experience in paid ads. Your expertise lies in managing hundreds of simultaneous campaigns while maintaining creativity and artistic attention to detail. Typically, your profile will look like this:
Degree in Marketing, Business, Mathematics, or related quantitative field
3+ years of hands-on performance m
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